March 19, 2014
March 19, 2014
FOR IMMEDIATE RELEASE
Connerton Sales on the Rise. Community Poised to Continue to Benefit from Housing Recovery.
Land O’ Lakes, FL – Evidence of the housing recovery in Florida can be found in Connerton, a 4,800-acre,
award-winning community just 30 miles north of Tampa, where 70 new homes have been purchased during
the past 12 months. Based on this activity and the rebound of the US housing market, the community
projects a total of 120 additional sales in 2014.
While other communities struggled during the housing downturn, Connerton’s Dallas-based developer,
Hayman Woods took several critical steps to support and maintain the Connerton vision.
Hayman Woods acted in the following ways to maintain the quality and integrity of the community, protect
the investments of the 300 families living there, and prepare for new buyers:
– Paid subsidies to the Home Owners Association, which allowed Club amenities to continue to operate at a
high level throughout the downturn
– Invested substantially in the Community Development District (CDD) to make sure the community’s
landscaping, security and infrastructure were maintained at a superior level
– Offered compelling value proposition to bring quality homebuilders into the community and restart
homebuilding activity in early 2013
– Successfully purchased and restructured CDD debt that existed from the prior cycle, which will enhance
future development in the community
“The investments we made during the downturn,” said John Helton, Senior Managing Director of Hayman
Woods, “are really paying dividends now. While lesser communities struggled and changed course, we
believed in preserving the vision and continuing with the quality execution that sets Connerton apart. The
lifestyle and esthetic of Connerton that our residents have chosen is consistent with when the community
was established in 2004.”
(More)Four on-site national and area homebuilders are partnering with Hayman Woods in Connerton: Ryland Homes,
M/I Homes, Taylor Morrison and Homes by WestBay. These builders have a total of six furnished models available
for viewing by new homebuyers, who, to date, have been a mix of young families as well as empty nesters and
Ryland Homes builds homes on 55-foot home sites, ranging from 1,481 to 2,271 square feet and priced from
$191,990 to $240,990.
M/I Homes builds homes on 65-foot home sites, ranging from 2,164 to 3,111 square feet and priced from
$247,990 to $285,990.
Taylor Morrison builds homes on 55 and 65-foot home sites, ranging from 1,768 to 4,367 square feet and priced
from $212,900 to $321,900.
Homes by WestBay builds homes on 75 and 90-foot home sites, ranging from 2,306 to 6,331 square feet and
priced from $289,990 to $524,990.
Connerton is Pasco County’s award-winning New Town, located on US 41 in Land O’Lakes in the Northern
Tampa Bay Area market. The community features nearly two miles of nature trails, a 10,000 square-foot
clubhouse and miles of beautiful winding roads and walkways, all of which are thoughtfully laid out to preserve
the wild wetlands and grassy expanses of the original Conner Ranch.